What stands out as the most important aspect of a person when determining if you may be a potential match? With Tinder (and pretty much every other online dating system on the market today) the photo is all-important.This reinforces a message that young people get hammered with on a daily basis: nothing matters more than how you look.The filtering mechanisms on these dating sites similarly emphasize the importance age takes in the minds of young match-seekers, with all users asked to specify the age range they are seeking, with many choosing ridiculously narrow ranges (e.g. ) Adults over 55 are far more flexible in their approach to companionship.Part of this is probably the wisdom that comes with age, but even more significant is an essential truth about how age works.The hottest online dating app for young people today is Tinder, which proudly claims to be matching over 450 million love-seekers daily.
We realized immediately that our little trial of online dating for seniors was something that resonated with people all over the world, and that we needed to go ahead and build something that would help us touch the lives of older adults everywhere.Many seniors really are looking for companionship and nothing more. A recognition that most older adults are prepared for the fact that no single person may be the solution to all their social needs, that they may be just as well served by multiple companions.Some are seeking someone to have dinner with, some are looking for someone to travel with them, others are looking for someone to share their favorite activities. There is an entire spectrum of dating that goes far beyond the marriage-oriented online dating services available today. Far more than their younger counterparts, older adults feel much more comfortable evaluating a potential match in the real world instead of online.We’d be lying if we said that appearance wasn’t important at all to the over-55 demographic, but it turns out to be a much lower priority.Maybe this is because older adults are wise enough to know that looks have very little to do with whether someone is going to be a kind, loving and caring companion.